How to boost your productivity with AI‑generated images

iStock Staff
June 12, 2024
TABLE OF CONTENTS

In a world of accelerating customer expectations, smart marketers are continually on the look out for innovative tools to boost their productivity and push them creatively.

AI image generation does both!

Integrating commercially safe AI imagery into your workflow can help optimize production, enhance creative, and streamline your marketing efforts—all while producing visuals that have never existed before.

Let's explore the many ways you can put the power of AI‑generated imagery to work for you.

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Prompt used: A diverse team brainstorming in a modern office space

Prompt used: A diverse team brainstorming in a modern office space

1. Rapid Prototyping and Design

AI image generation has revolutionized the design process, giving anyone the ability to explore their ideas quickly and efficiently—whether for a ground‑breaking product, original content creation, or novel marketing concepts. The same AI tools can then be used to iterate and refine the initial concepts until they match your vision.

2. Enhanced Presentations and Reports

You no longer have to spend hours wrestling with presentation software to visualize data or complex concepts. Instead, create compelling infographics, charts, and visuals with AI in an instant to take your reports and presentations to the next level. Improving your communications through more engaging—and understandable—graphics allows you to tell a more complete story and put your audience in the right mindset to take the action you want.

3. Marketing Across Multiple Platforms

AI image generation can power the production of ready‑to‑use graphics for everything from social media posts to banner ads to website visuals. Not only that, these AI tools can also resize marketing creative to fit different platforms and use cases, even making more room for copy. The automation of routine graphic production and modification frees up you (or your creative team) to focus on strategy and more complex projects.

4. Training and Educational Tools

In educational and training settings, custom AI visuals can illustrate complicated concepts or processes, making learning more accessible and efficient. This is particularly beneficial in technical fields where visual aids are crucial for understanding abstract or complex subjects. Generating your own imagery also allows you to tailor content specific to your business or audience.

5. Streamlining Web and App Development

For web and app developers, AI‑generated images can be used for creating quick mock‑ups and custom elements to explore a variety of user interfaces and experiences. This can greatly speed up the development process, letting you experiment with different looks and functionalities to see your ideas in action and ensuring you create something users will love.

6. Adapting to Local Cultures

With an AI model trained ethically on a culturally diverse dataset, you can generate and adjust AI visuals to meet the cultural expectations and norms of almost anywhere in the world—especially useful if you're targeting markets beyond your own borders. By using AI to adapt your imagery for local markets, your visuals remain impactful and resonant, no matter where your audience is based.

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Prompt used: A young adult wearing glasses working late in a home office

Prompt used: A young adult wearing glasses working late in a home office

Takeaways...

We hope through the examples highlighted in this article, you can see how automating and enhancing visual content creation with AI not only saves you time, but also has the potential to improve the quality and effectiveness of your communications and products in the process. Whether you’re a designer, marketer, or developer, AI tools can help you do more, faster, and with greater impact.

Looking to boost your productivity right now?

Give iStock's AI Generator a try—it's exclusively trained on our creative library and data to produce ready‑to‑license AI images that are safe to use commercially.